RMCAD LIBRARY | rebrand / redesign of wayfinding
PROJECT: A total identity system & wayfinding redesign.
COMPANY: Rocky Mountain College of Art + Design.
OVERVIEW: I worked closely with the librarians to redesign the wayfinding patterns in the library as well as create a sub-logo which had to abide entirely by RMCAD's established brand guidelines.
PROBLEM: Construct a more efficient and leisurely experience for students and faculty, searching the library.
SOLUTION: A collection of iPad's set up throughout the library with a refreshed design of the Dewey Decimal System.
RESULT: Theoretically, this would create an overall more comfortable experience for guests when searching for a specific book, audio recording, movie, etc.